Archive for the 'Promotion' Category

How your tracklisting should be

Tracklistings not only give the listeners a view of the mix or album, but also supports the artists and record label. Only if you do it right.
Many people forget to include the record label in their track listing. Although casual listeners will not care, other DJs will. They will get the track easily since you […]

Give it away for free and be popular

Why do promoters pay Ferry Corsten 5 figures? It’s not because he is a good DJ. His production makes him popular.
Popular = people want to see you live = more cover $ for promoters = you booked
Popularity is (almost) everything in DJing. And you need to be popular.
So on the road to the golden goal […]

Always carry promotional material with you

A few days ago I spun a short set (about an hour) at a small but nice house party. It was the closing spot, so everyone was drunk and just talking… you know, in the kitchen. But there was this group of people who I haven’t seen the whole night until now. Turns out one of them in a promoter and next thing I know he asks for my business card.